New Corporate Champions Push4 Cardiff

The communications specialists, Push4 group has signed up with Cardiff & Co as Cardiff Corporate Champions.  The initiative is aimed at businesses in the city-region that recognise that the success of efforts to raise the capital’s profile will, in turn, increase the opportunities available to them.    

The Cardiff Corporate Champions programme is an opportunity for businesses to be part of a growing coalition of stakeholders in the city-region that promote the area as a world-class destination to do business, work, live visit and study.  Its inception was, in part, in response to a desire within the business community to participate, visibly, in promoting and shaping Cardiff’s future. 

Matt Wordley, Project Director at Push4 said, “As event management specialists, much of our business is centred on conferences, award ceremonies, exhibitions, public festivals and stadium concerts.  There is a direct synergy between our business and the work of Cardiff & Co.  It made absolute sense for us to link up with the organisation charged with promoting the city for inward investment – a company with extensive networks and a dedicated Conference Bureau whose remit it is to attract major events and conferences to the city-region.”

He added, “We recognise the progress that Cardiff & Co has already made in raising the region’s profile.  But for Cardiff to remain competitive with other major European cities, a strong Team Cardiff approach is needed together with additional investment to support Cardiff & Co’s activities. 

“The recent success of the first Ashes Test at the SWALEC Stadium showed what could be achieved through close collaboration within the city-region.  That’s why Push4 are pleased to become Cardiff’s first Corporate Champions and look forward to working closely with Cardiff & Co to realise the enormous potential that this great city and its surrounding environs has to offer.”

Richard Thomas, Cardiff & Co’s Managing Director said, “We are delighted to welcome a company of Push4’s vision on board.  They share many of our values and have the same ambitions as we do to grow their company over the next few years.  We look forward to developing a positive relationship with them which will be of mutual benefit to both organisations and to the city-region as a whole.

In addition to having access to our networks, partnerships and extensive collateral of promotional material, Push4 as Gold Corporate Champions will have the opportunity to be involved in Cardiff & Co’s future strategy and performance. Push4’s brand will also have a permanent presence on Cardiff & Co’s web sites which attract one million visitors per year.”

Find out more about Push4 here.

If you would like further information about becoming a Cardiff Corporate Champion click here.

08/09/2009